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Adoption is key in CRM success

The more and more I sit in on demonstrations of CRM software, the more confident I am that the software technology is the easy part of solving the pain points for our clients and prospects.  Most of...

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Oracle Fusion Applications Are “Here And Now”

There has been a lot of talk around Oracle Fusion over the last 5 years.  There has also been a lot of confusion around what Fusion is and when it will be available.  There is the Fusion Architecture,...

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CRM- 10 Tips to Help Drive User Adoption

I received a lot of positive feedback on user adoption being the key to successful CRM and I wanted to follow that up with some specific ideas that I (and others) was able to come up with…Everybody...

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Salesforce.com Spring ’12 Release – A Review

Spring ‘12 will soon arrive and by the recent warm weather in Minnesota, you would have thought it already had.  While we wait patiently for the seasons to change, for Salesforce.com it already has....

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The Move to Social CRM

Social CRM is definitely here.  There is a general acceptance of the need for CRM and organizations are now beginning to embrace the movement toward Social CRM.  What is the difference you ask?...

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Where to begin with CRM? At the end of course!

CIO’s often face feelings of trepidation over large IT undertakings, especially CRM deployments. Worrying often occurs just before or after vendor selection as a result of questioning or...

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Best Practices: A Well-Defined CRM Strategy and Roadmap is Key

When corporate executives toned to increase growth and efficiency within their sales and marketing community, Customer Relationship Management (CRM) technologies often become a target for improvement...

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